Experienced Healthcare Marketing
Local SEO For Health & Medical Practices
Sam specializes in healthcare and has been working with medical practices for nearly a decade. From behavioral health to aesthetic medicine, he has helped dozens of practices of all sizes build their brand and get found on Google.
Healthcare PPC advertising is extremely expensive. That’s why Sam and his team focus on local Maps visibility and organic rankings to improve margins and reduce ad spend.
But that’s no easy feat. Cookie-cutter or generic agency packages won’t fit the bill in such a competitive vertical, especially in highly populated markets. Sam works one-on-one with providers to develop a fully custom & authoritative strategy that delivers new patients.
HIPAA-Compliant Marketing, LegitScript Verification, And More
Aside from local SEO and generating leads, Sam also deeply understands the regulatory nuance that can affect digital marketing efforts in the healthcare industry. As Director of Digital Marketing at a multi-location behavioral health hospital, he implemented HIPAA-compliant call tracking, advertising, conversion tracking, and more.
He also had to help the organization get LegitScript verification for Google Ads. Few agencies can claim they have even heard of LegitScript, let alone how to complete the often complicated verification process!
Along with building “E-E-A-T” for SEO, Sam can help practices sophisticate their marketing efforts with offline conversion tracking, admissions consulting, and more.
Local SEO For Addiction Treatment Centers
If you recognize the mention of LegitScript, you may be wondering what Sam knows about addiction treatment. Well, a lot.
With experience at industry-specific agencies for addiction treatment centers and even in-house roles at addiction treatment centers, Sam understands how to generate calls and fill more beds with Local SEO. He also understands the importance of offline conversion tracking to produce profitable, supplemental Google Ads campaigns in this wildly expensive vertical.
Local SEO For Chiropractors, Dermatologists, And More
Sam has experience with a variety of other practice types, primarily chiropractors, plastic surgeons, dermatologists, and even sleep medicine. Through website architecture strategy, expert content, review generation, and more – Sam has helped small practices grow into trusted local brands and increase their caseload through organic appointment requests.
Columbus Healthcare SEO
Healthcare Solutions
From consulting to fully-managed marketing, Sam is like a fractional marketing director AND an agency, wrapped in one
Get Started with Sam Knight Today!
What Do Results Look Like?
Mission Chiropractic & Wellness had a 60% increase in organic calls YoY in just under 7 months, resulting in more patients, reduced Google Ad spend, and better ROI
Book Your Healthcare Discovery Call
Want to meet and see if I can help? I’m happy to discuss your current challenges and goals – and may even offer some free advice. I don’t hide behind smoke-and-mirrors or pie-in-the-sky claims. I’ll give my honest assessment of your efforts and see if and how I may be able to help.
I work with a small team and stack of strategic partners to deliver advanced SEO strategy and implementation. Because I operate lean, you’re able to get one-on-one strategy consulting without the overhead costs of large agencies. Let’s chat to see if we’re a fit.